BUS103: Marketing

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Films on Demand

This subscription database offers almost 40,000 streaming documentary videos.

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Deep Dive video

You may want to see this entertaining video at the library, using the library's VCRs. This video is located on the main floor near the reference desk.

The Deep Dive: One Company's Secret Weapon for Innovation (DVD TA 174 .I5 2003)
Explores the innovative design process used by one of the world’s top industrial design firms as they tackle the challenge of redesigning the shopping cart in five days. From ABC's Nightline show.