BUS103: Marketing

Find the best marketing and demographic sources fast!

Professional Associations

The database Business Insights Essentials lists professional associations - search for an industry then look for the Associations link.

A professional association or trade association is invaluable to get informed advice, trends, vendor contacts and more for a specific business. Use these sources to find professional associations:

  • Small Business Sourcebook (6 vols.; Reference HD 2341 .S63 2011 (find trade associations, trade journals, more)
  • Directory of business information resources: associations, newsletters, magazines, journals, trade shows, directories; databases, websites (Reference HF54.52.U5 D56 2012).

Some examples of trade or professional associations:

Supply and Equipment Costs

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